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This Ad Campaign Celebrating Postpartum Bodies Should Be Happening All Around The World By Jen McGuire



This Ad Campaign Celebrating Postpartum Bodies Should Be Happening All Around The World

By Jen McGuire

Courtesy of Mothercare

I remember the first time I really looked at myself after giving birth to my fourth son. It was an accident; I had been avoiding cameras and mirrors for the first week when I happened upon a surprise mirror in my mom's washroom. After taking a bath. In the nude. In that moment I didn't see myself as this powerful being who brought new life into the world, I just saw that I was wrong, all wrong. This happens all too often to women after they give birth, and there's a new campaign celebrating postpartum bodies that will hopefully help women, like myself, embrace everything they have accomplished by giving birth.

For the full article, read here. 

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